AXEL ARIGATO UNVEILS DAZE

RUNNER – A NEW PREMIUM

AND MINIMAL EVERYDAY SNEAKER

Axel Arigato introduces the unisex Daze Runner, the latest evolution in its expanding line of minimal, low-profile sneakers. This marks the third silhouette in the series, following the success of the Slow Runner and Tact Runner earlier this year.

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The Daze Runner stands out for its understated design and premium materiality, embodying the brand's refined, Scandinavian aesthetic. The sneaker features a luxuriously soft 100% Italian suede upper, hugging the foot with its low profile and softly squared toe. The asymmetric facing overlay lends a subtle twist-distorting the brand's cleaner silhouettes with wavy seams and curved toes, offering an unexpected blend of surrealism and simplicity.

Rooted in Axel Arigato's Dice category, the Daze Runner offers a pared-back reinterpretation of the classic low-profile sneaker, simplified into a clean four-piece construction. The sneaker rests on a knit-inspired rubber outsole, rendered in a unique interlocking pattern that echoes the brand's Autumn/Winter 2025 focus on textile experimentation.

Inside, the sneaker features a bamboo-cotton terry blend lining and a 100% Italian leather sock, delivering elevated comfort and wearability. The Daze Runner is expertly crafted and finalised by hand in Portugal.

Launching in three versatile colourways - black, greige, and dark grey - the Daze Runner balances comfort and style. It is finished with minimal branding, including a debossed and distorted Axel Arigato print on the tongue, creating a clean look from every angle.

"The Daze Runner reflects our continued commitment to minimalism and innovation. We wanted to create something familiar yet forward – an everyday shoe that feels effortless and considered. The subtle details, the premium textures and fabrics, the clean construction – it's all about elevating simplicity to create a wearable, everyday sneaker."


– Jens Werner, Creative Director, Axel Arigato

The Daze Runner is available online at axelarigato.com and in all retail
stores. It's priced at £220 / €235 / $330


About us:

Founded in Sweden in 2014, Axel Arigato is intrinsically grounded in culture, community, and craft. Driven by curiosity, the brand has consistently connected its approach to the rhythm of what is happening in the wider world, looking to contemporary society for both purpose and inspiration.

It presents diverse collections of elevated and wearable footwear and ready-to-wear, fusing together Scandinavian minimalism with unexpected, contemporary design. The brand has ten physical stores in six countries, as well as a network of over 250 wholesale partners and retail concessions.

Axel Arigato is committed to fostering connections beyond the conventions of commerce – creating global real-world moments of curiosity, community, and entertainment.

Contact us:

E-Mail: greg.french@axelarigato.com / +44 7361 580161

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About Axel Arigato

About us

Founded in Sweden in 2014 by Albin Johansson and Max Svärdh, Axel Arigato was born with a disruptive mindset – modernising and democratising the sneaker landscape through a blend of style, quality, community and a digital-first approach. Grounded in Scandinavian minimalism and elevated with playful, intentional details, every piece is designed with care: crafted to move globally, worn with individuality. What began online expanded into physical spaces built for energetic cultural exchange - stores and experiences where conversations, performances and unexpected activations dissolve the boundaries between brand and culture. Today, Axel Arigato continues to evolve with purpose via a people-powered approach. It shows up where culture happens: on streets, at events and across cities.

Built on curiosity. Driven by connection.

Contact

+44 7361 580161

greg.french@axelarigato.com

axelarigato.com